Our Blog

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Date Published
August 18, 2023

Master challenging aspects of qualitative research with creative solutions. Learn our innovative approach.

Brand awareness is critical to consumer conversion. Learn why it’s vital in our latest research.

Understanding data control and its business use is key to marketing strategy. Learn why.

September 22, 2023

Privacy erosions enhance Media Mix Models. Explore how they offset tech’s tracking limits.

October 23, 2023

Google’s success metrics redefine measurement. Explore engaged sessions.

Boost ROI with a brand tracker. Measure, interpret, and optimize your brand performance strategically.

October 25, 2023

Utilizing archetypes in branding forges a deep, resonant connection to a brand’s core identity and values.

October 27, 2023

Brands redefine customer moments, showing impactful experiences outweigh typical campaigns.

November 1, 2023

Trajectory Data’s Market Research team explores AI’s role in enhancing traditional methods, maintaining the vital human element.

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